Workflow & automation studio for small orgs

Give your team their week back.

embed helps small orgs get out of the busywork and back to the cause. We tidy the tools and everyday workflows your team runs on, so your people work better and win back hours, with reporting your funders trust.

Book a call See what it's costing you

For small orgs turning over $500k–$2m

a hundred tabs, combed into one clean flow

Sound familiar?

A hundred tabs open, and you still can't find the number you're after.

The mess underneath your tools has a quiet price, and your impact is the one paying it.

✕A CRM you paid for, and your team quietly avoids.

✕The same details typed into form after form, spreadsheet after spreadsheet.

✕Hours a week on admin that should run itself, or a tangle of Zapier zaps only one person dares touch.

✕Every new starter relearning your systems from scratch, because none of it's written down.

✕The funder report turning into a late-night scramble every single quarter.

✕Wanting to use AI to keep up, with no idea how to do it safely.

Meet the accidental IT person

You know the one. They came to serve the cause, and somehow became the unofficial systems admin. They're the only one who understands the master spreadsheet, the one everyone messages when something breaks, and the one growing quietly resentful that the work they love keeps getting buried under the work they never signed up for.

What you get

We fix your software problem Tuesday afternoons.

The systems are the how, never the point. Tidy tools and workflows mean calmer staff, far more time for the work that matters most, and reporting you can stand behind.

Your team's week back

Hand the repetitive admin to systems that handle it, so your people get back to programs, services and the cause they came for.

Funders who trust your numbers

Answer any question about your impact in minutes, and know the answer is right. Reporting that builds confidence and keeps the funding coming.

Everything in one place you can find

No more hunting across a hundred tabs. Your information lives in one home, and anyone on the team can put their hands on it.

Knowledge that doesn't walk out the door

When someone leaves, the systems stay. New starters get up to speed in days, and you stop paying to relearn the same things twice.

Safe data, and AI you can trust

Get on the front foot of the risks. Careful handling of your community's information, with clear guardrails for AI, so you protect your people and your reputation.

No more accidental IT person

Free your most passionate people from the systems admin they never asked for, from the master spreadsheet to the Zaps nobody else can touch.

How we make it happen tidy your workflows · connect your tools · clean up your CRM · set up safe AI · automate the busywork with Zapier · bring your whole team on board · reporting funders trust

Works with the tools you already pay for, Zapier included. We connect what you already have before adding anything new.

Run the numbers

"Subscriptions are expensive." So is doing nothing.

Drag the sliders to your own situation. This is roughly what manual admin is costing you every year.

People stuck doing admin6

Hours each loses a week5

Average hourly cost$45

Going to manual admin every year

$62,100

that's about 1,380 staff hours

Win back even 40% with embed: $24,840 and 552 hours back, every year.

A typical embed project pays for itself in about 4 months.

Book a call

A rough guide based on the numbers you enter, using a 46-week year, a conservative 40% reclaim, and a typical project from $8,000. Your real figures will vary, and we'll work them out properly together.

imagine how it'll feel · 552 hours a year of admin, cleared from your calendar

How it works

Four steps. The one line, all the way to proof.

Audit, Build, Embed, Report. We take the tangle in and send one clean line out, right through to the report your funders read. We take the change off your plate and bring your whole team with us. Embed is the part most consultants skip. Report is where all that tidy work finally shows.

We find what's costing you most

We map your systems, data and workflows and show you exactly what to fix first. It starts with a Foundations Audit →

We build it, properly

We set up and connect the systems, data and automations, built around how your team actually works.

We bring your whole team on board

We train everyone, share the skills, and take the change off your plate, staying until the new way is just how things are done. This is the part most consultants skip. It's the part we're named for.

We turn the work into proof

Impact reports, annual reports, funder and community updates, pulled straight from the systems we just tidied. See how reporting works →

What we set up

Three ways we help your team work better.

Every build connects the tools you already pay for, Zapier included, before adding anything new. Take the one that fits, or the few your audit points to. Most teams start with their Embed daily operating system.

Your Embed Daily Operating System

A simple daily rhythm your whole team feels. Speak instead of typing, get clean first drafts and summaries in seconds, and see the day's work in one shared place, pulled together by a short morning brief. Everyone starts the day clear and ends it with less admin. See the full package →

Connected Systems

The busywork runs itself. We connect your tools so information stops being copied by hand between forms, inboxes and spreadsheets. Fewer mistakes, and hours handed back every week.

Shared Knowledge

Optional. Your processes and know-how gathered in one place the team can actually search, so good work survives busy weeks and people moving on.

The engine underneath is modern and set up safely: voice dictation, Claude and your work tracker doing the heavy lifting, quietly. You get the time back. The tech stays in the background.

Who we're for

Built for teams with big impact.

We work with impact-driven teams, from nonprofits to purpose-led businesses, and we know this world well.

✓You're a small org turning over roughly $500k to $2m a year.

✓Your team is small, stretched, and doing more with less.

✓Your information is spread across too many tabs and spreadsheets to keep track of.

✓You want AI and automation to help you keep up, done safely and responsibly.

✓You're already using Zapier, or want to, and you want it built properly and safe to hand over.

In their words · and in the ledger

Teams that got back to the work that matters.

Every engagement ends with a receipt: the hours we removed, itemised from your own systems. It feels so good to know your numbers.

"Pulling our impact numbers used to take a week. Now it's an afternoon, and the report goes to funders with total confidence. That's changed how they see us."

Executive Director · Brightside Youth

"Our coordinator had quietly become our IT department. embed gave her back about a day a week, and gave the rest of us systems we could actually run."

Operations Lead · Footpath Collective

"When two staff left, nothing fell over for once. Everything was set up so the next person could just pick it up. That alone paid for the work."

Founder · The Stitch Co-op

embed. workflows that pay for themselves · a typical engagement

copying sign-ups into the CRM	+3.5 hrs/wk
receipts & thank-you emails	+2.5 hrs/wk
chasing volunteer timesheets	+1.5 hrs/wk
same number, three spreadsheets	+2.0 hrs/wk
assembling the board pack	+3.5 hrs/wk
returned to your impact	13.0 hrs/wk

it feels so good to know your numbers · figures from your systems
keep this receipt

Run by Ry Paul (they/them)

Ry led the org-wide rollout of a new CRM and AI tools at a national charity, building the workflows, Zapier automations and usage policies behind them. They've spent their career in the for-purpose sector, and they sit in the rare seam between the tech and the people. The people are where they keep the work.

embed is a brand-new studio, and Ry would rather say so plainly. Early clients get in on the ground floor: launch pricing, and the kind of close attention only a small roster allows.

The payoff

Friday, 1:04pm. Done. Actually done.

Nobody's at a desk re-typing anything. The admin ran itself this week, and the hours it used to eat went to home visits, the food bank and getting the grant in early. That's the product. Book a 20-minute call and we'll work out where your hours are hiding, and whether we're the right fit to free them. A handful of founding clients, launch rates, close attention.

Book a call →

20 minutes · no obligation · naarm / melbourne